How to create an effective email autoresponder series for new opt-in leads.

How to Create an Effective Email Autoresponder Series for new Opt-in Leads

For good reason, email marketing is one of those major online strategies that has been in existence for donkey’s years and will continue to stand the test of time. Email still very much remains one of the most cost-effective ways to connect with new opt-in leads and nurture them into paying customers, while also growing…

Email Marketing Biggest Killer Mistake

Email Marketing Biggest Killer Mistake That Can Lead to Significant Loss of Sales

For any business, optimising sales should be high on the agenda. Recently a local business owner in my area was chatting with me about his email marketing producing low returns. Then I discovered he was not doing something crucial that is relevant to this strategy and dropped the bombshell on him why he has crippling…

How to write or create emails effectively as a marketing strategy to boost business.

How to Write or Create Emails Effectively as a Marketing Strategy to Boost Business

As a local business owner, you may already be aware that email marketing is one of the best ways to market your business. Yet there are still many businesses out there who regard it as an old-fashioned way of getting their message out to the masses. Those businesses even tend to overlook email marketing altogether,…